Email Permission Guide

Email Permission Guide

It's crucial to reiterate the importance of obtaining explicit consent from customers before engaging in email communication. Purchasing email lists without consent not only irritates recipients but also poses serious risks to your business. Let's explore the consequences of emailing without permission:

Consequences:

1. Email Bouncing: Lists purchased often contain fake or outdated addresses, leading to a high rate of email bounces. Our stringent policy against email bounces may result in the swift blocking of your account if not adhered to.
2. Customer Complaints: A considerable percentage of individuals on purchased lists may complain, asserting they never signed up. Exceeding the permissible complaint threshold, as outlined in our policy, could lead to your account being blocked.
3. Negative Email Reputation: Internet Service Providers (ISPs) monitor spam reports. A surge in reports can blacklist your email sender, consigning your emails to spam folders rather than inboxes. This not only adversely affects your business but also tarnishes your brand image.

Creating Effective Email Campaigns:

Feeling daunted? Fear not. Here are a few straightforward guidelines for crafting compelling and responsible email campaigns:

1. Permission is Key: Always secure customer permission to build a robust email list that welcomes your communications.
2. Quality Content Matters: Steer clear of spam-like content. Our filters assess campaigns before sending, offering warnings for any potential issues.
3. Adopt the New Footer: Comply with our updated footer requirements to boost your content's credibility and keep your email lists content and engaged.

Remember, permission is not just a courtesy � it's the cornerstone of successful and ethical email marketing. Embrace it for lasting success!